Recruiting from disadvantaged groups was once considered a minefield best avoided. However, the reality of responsible recruitment is that it provides forward thinking, socially aware businesses with the chance to fight discrimination, address social issues and recruit from a pool of talented individuals who are hungry for opportunity and development. Our campaign will focus on different groups facing barriers to work and highlight the benefits and skill-sets that recruiting such individuals can bring – while debunking the traditional myths and reservations which have previously hindered their employment.
Planned focuses include:
Supporting ex-servicemen into civilian roles
Charting the work of Help For Heroes and its partnership organisations in fundraising and creating employment and work experience opportunities for ex and wounded service men and women.
Rehabilitating ex-offenders through employment
Highlighting the contribution of companies which implement successful re-integration strategies for ex-offenders despite the obvious stigmas which exist.
Job seeking for candidates with physical and mental disabilities
Exploring why one in three disabled job seekers face discrimination and barriers to work and highlighting examples of what can be done to address this alarming statistic.
Tackling youth unemployment
Whether it be through apprenticeships, or initiatives such as Young Enterprise or the BITC’s Business Class, there is significant investment from organisations to improve the skills and employability of the workforce of the future.